About Me

I’m Sergio Khoury, founder & CEO of Finitless.AI — AI that gets the work done.

• Previously founded Ordering.co and OrderingPlus.com — powering online ordering & delivery for restaurants, franchises and marketplaces worldwide.

• Generated $15M+ in sales in the last few years, always profitable, and working with brands like Domino’s, Starbucks, KFC, Burger King, Pizza Hut, and more.

• Went from burnout and nearly selling everything → to rebuilding with clarity, energy, patience, and purpose.

• Born in Mexico, living in the US.

• Could stop working — but I love creating, learning, and helping others build better lives.

My mission

My mission is simple, but not easy:
I want to help at least 1 million people and companies WIN with AI — while staying happy, focused, and fulfilled.

Because I believe success isn’t about working more.
It’s about working with purpose, building things that matter, and enjoying the journey.

✉️ Subscribe below to join me

Through my #2aBillion journey and weekly newsletter, I share lessons on AI, startups, and mindset — to help others build smarter, live better, and create work that truly matters.

One idea. One lesson. One step closer to a future where we only work on what we love — and AI handles the rest.

Why subscribe?

Every week, I share lessons, stories, and systems from my journey building Finitless — an AI company on a mission to replace repetitive work so people can focus on what truly matters.

Through my newsletter, you’ll get behind-the-scenes insights on how AI is transforming the future of work — not with hype, but with clarity, purpose, and real results.

I write about:

• AI for business → practical use cases, from restaurants to enterprises.

• Building in public → lessons, wins, and mistakes from scaling a startup.

• Mindset and clarity → how to build big, stay grounded, and keep joy in the process.

If you’re a founder, operator, or creator who wants to grow, simplify, and make impact with AI — this newsletter is for you.

What you’ll get

• Weekly insights you can actually use — strategy, product thinking, and mindset.

• Real stories from building AI agents that get the work done.

• A growing community of people and companies who want to WIN with AI.

Stay up-to-date

Never miss an update—every new post is sent directly to your email inbox.

Subscribe to get full access to the newsletter and publication archives.

Let’s connect

I enjoy helping people and companies — I reply to every message, even if it’s short.